#inthezone 54 - Stop being a stingy git! The law of reciprocity is one of the most powerful forces one can master in life and business, yet why is it many people fear it? It’s because it relies on relinquishing control and ultimately believing in the...
Continue ReadingRunning a successful live video campaign isn’t easy… Unless you’re GaryVee, Tai Lopez, or another huge public figure, you can’t always live stream from a business page whenever you “feel like it” and expect tonnes of viewers. On the contrary, there are times when a spontaneous live...
Continue ReadingFrom the keyboards of millennials to mainstream advertising, the journey of emojis has been a long but prosperous one! Now you may think emoji marketing is strictly digital, however, some companies have used them offline very successfully. For those unfamiliar with how major brands have been using...
Continue Reading#inthezone 51 - It's like a jungle sometimes it makes me wonder how I keep from going under! We now live in a world, where time is money, and speed is critical to providing customer satisfaction. Just think about it for a moment. If a website...
Continue ReadingEarlier this week I was speaking to a friend who contacted me for some advice. He mentioned that he had been approached by a UK company offering 5 key phrases for Google AdWords at £75.00 per month, irrespective of whether he gets 100 or 1000...
Continue ReadingWhat’s next for Wow Zone? – #inthezone 51 2016 has been a heck of a ride, with most wishing that 2017 would just hurry up. We suffered losses, lived through Brexit and Trump, but, most importantly, learned many lessons the hard way! Memes like this have begun to...
Continue ReadingNot too long ago Facebook announced that it was racking up to 8 billion video views EVERY DAY! As impressive as that is, it is worthwhile noting YouTube, reported 4 billion daily views back in 2012, a number which has likely risen by more than double...
Continue ReadingCall to Action improvement - 10 methods to boost the conversion rate of your Call to actions: The definition of a call to action, according to Wikipedia, is: “an instruction to provoke an immediate response, usually using an imperative verb such as "call now", "find out more" or...
Continue ReadingSurrounding yourself with good people The big 50 – can you believe it? Since we started #inthezone, we’ve written 50 issues and have retained a good-sized readership, which gives me a lot of self-satisfaction! So, before we get into today’s article - first thing’s first. THANK YOU! It’s felt like...
Continue ReadingCreating the best content without even trying Every business will need social media to help build their brand awareness, and define their audience for those social channels as well. But what do you do once those tasks are done? Create branded content! That way you can share this...
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