Adding Google Analytics to WordPress in 5 Simple Steps: Google Analytics is a VERY USEFUL tool for digital marketers around the world. It can tell us many things about our website and the statistical data it provides can’t be disputed. Not all websites have this holy...
Continue ReadingThe latest Google penalty comes as a bit of a good surprise - Google are penalising websites with intrusive interstitials: It’s no secret Google are constantly updating their algorithms to accommodate for users and give them the best experience possible. After all, the sole purpose of...
Continue ReadingEarlier this week I was speaking to a friend who contacted me for some advice. He mentioned that he had been approached by a UK company offering 5 key phrases for Google AdWords at £75.00 per month, irrespective of whether he gets 100 or 1000...
Continue ReadingCreating the best content without even trying Every business will need social media to help build their brand awareness, and define their audience for those social channels as well. But what do you do once those tasks are done? Create branded content! That way you can share this...
Continue ReadingIt seems there may be another Google Core Algorithm Change to come...
Continue ReadingThe #DigitalZone Seminar GOOD AFTERNOON ALL! Yes, that’s right…we wrote that all in CAPS because we’re very proud. Proud of what, you might ask? Well yesterday we successfully ran one of the most awesome events of 2016! #DigitalZone was an amazing experience for all involved, our team,...
Continue ReadingCarving out a niche Good afternoon all of you lovely readers! I bet you all have so many questions, what’s going on with Wow Zone? How are the #DigitalZone Seminar preparations going? Who is the real phantom logger? Whilst we don’t know who the real phantom...
Continue ReadingGoogle Seminar in Solihull Hi everyone, today's #inthezone will be a short one and the main topic will be our #DigitalZone Seminar. However; we will also talk a little bit about the #CoffeeandNatter event Qasim and Ammaar went through. Included in today's paper are a few reiterations...
Continue ReadingWhen going about link cloaking, there’s 2 separate ways: The right way, and the wrong way – we’ve seen numerous websites try and hide their dodgy little backlinks whilst selling them for a small fortune, but we’ve come up with the perfect solution, or should I say solutions?
If you’re looking to implement an affiliate link within your site that you don’t particularly want Google to see… Use a 307 temporary re-direct from your site. If you’re doing all this in a WordPress site, then you can get a plugin called “Pretty Link” – It’s an easy to manage tool for re-direct link management.
One new addition to Google+ that I've been particularly pleased about is the introduction of the new 'Dashboard' feature for Google+ Pages. The dashboard allows you to view all of your recent notifications, an overview of your followers, all the managers of your page, any...
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